 | | Insights Beyond the Headlines | | A self-driving Uber killed a pedestrian in the first known self-driving fatality Yesterday in Tempe, Arizona, a self-driving Uber struck and killed a pedestrian. The vehicle, which has a human operating the steering wheel for parts of the ride, was in self-driving mode when the crash occurred.
The investigation is ongoing, but the Tempe police chief has stated that Uber is "probably" not at fault.
In the meantime, Uber has suspended all self-driving tests while the investigation is ongoing.
Even if Uber is eventually cleared of any wrongdoing, this setback, along with all of the other negative publicity the ride-sharing giant has received recently, could be devastating for the company's progress in an extremely crowded space. The fatality also proves that the self-driving car and autonomous mobility markets still have some significant issues to resolve.
In The Autonomous Mobility Ecosystem Report Business Insider Intelligence delves into the future of the on-demand mobility space, focusing on how automakers will use fleets of self-driving vehicles to break into an emerging industry that's been dominated thus far by startups like Uber and Lyft. We examine how the advent of autonomous vehicles will reshape urban transportation, and the impact it will have on traditional automakers. We then detail how automakers can leverage their core strengths to create new revenue sources with autonomous mobility services, and explore the key areas they'll need to gain new skills and capabilities in to compete with mobility startups and tech giants that are also eyeing this opportunity.
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